Where Is Lindsey Lohan Now? Making Christmas Videos for Pepsi

Where Is Lindsey Lohan Now? Making Christmas Videos for Pepsi

Lindsey Lohan’s comeback tour is underway.

After falling off the pop culture radar for a few years, the once ubiquitous actress is back on the screen, starring in a new Netflix movie and a Christmas ad campaign for Pepsi.

Photo by: Todd Owyoung/NBC via Getty Images

In the commercial, a sultry Lohan promotes mixing Pepsi and milk, or “Pilk,” as she calls it, then combines the concoction with cookies.

“Combining Pepsi with milk has been a long-standing secret hack among Pepsi lovers,” Todd Kaplan, Pepsi’s CMO, stated in a statement.

Who knew?

YouTube video

The campaign is part of Pepsi’s #PilkandCookies Holiday Challenge, in which the soft drink giant asked consumers to share a photo or video of their Pilk and Cookies treat to win cash. The exact amount of money won was not disclosed.

Lohan’s naughty Santa costume is an apparent nod to a scene in the hit 2004 film Mean Girls when she and her friends famously performed “Jingle Bell Rock. “

YouTube video

Related: Taco Bell Just Premiered ‘Mexican Pizza: The Musical’ on Tik Tok, Starring Dolly Parton and Doja Cat

Cashing in on TikTok’s Dirty Soda trend

Pepsi hopes to capitalize on the popularity of the “dirty soda” trend on TikTok. These concoctions can be made from a soda of your choosing, cream, fruit, and flavored syrups such as vanilla. The hashtag #dirtysoda has over 1.3 million collective views on the platform.

Pepsi has become the latest corporate giant to take advantage of social media trends to promote its products.

For example, Dunkin’ Donuts collaborated on a TikTok star Charli Damelio to create a drink called The Charli. Chipotle also launched a popular challenge called #GuacDance that asked guacamole lovers to showcase dance moves that celebrate avocados. It’s too early for us to know if the #PilkandCookies holiday challenge will go viral. The campaign launched today and will continue until December 25.

But Pepsi & Lohan hope for a Christmas miracle.

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